Under The Fenghua Four Guarantees Policy, Zhejiang Famous Brand Is Facing A New Round Of Adjustment.

Six months ago, when the news of chairman Tang's "run on the road" came, he could not help but sigh with regret: "starting an undertaking is not easy. It is not easy to build a brand in business, but now it has grown into" Zhejiang ".

When the enterprise is facing the crisis of life and death, what is the responsibility and responsibility of the government?

Under normal circumstances, the boss of the enterprise fled and threw down a mess. The simplest way to deal with the rest is to go bankrupt and liquidate thoroughly according to legal procedures. As for the interests of creditors, the rights and interests of employees, how much they can guarantee, the brand of enterprises has fallen down, and there is no rebirth day.

When dealing with the Tang Eagle crisis, the Fenghua municipal government obviously did not do so.

It has chosen a very complex and difficult restructuring path.

Why is this? The answer is hidden in the "four guarantees" proposed by Fenghua, that is, to protect the brand of the hawk hawk, ensure the stability of its workforce, protect the interests of creditors and ensure production.

Obviously, in the eyes of the Fenghua municipal government, although Tang Ying is only an ordinary enterprise with an annual output value of about 20000000 yuan, it is a specimen of the real economy growing up in Fenghua and has certain influence.

The real economy is the foundation of a region's national economy.

Paying attention to the development of the real economy is not only reflected in the promulgation.

Analyzing the whole process from the crisis to the rebirth of Tang Ying, we can see that the Fenghua municipal government has acted forcefully and effectively.

First, on-site security is held for the first time, and meetings of enterprise management personnel are held to avoid interference from external negative factors to normal operation and production of enterprises, and ensure the stability of staff.

Second, the first time to visit a large number of upstream and downstream merchants, with the credibility of the government as a guarantee, and maintain the smooth operation of the channel.

Third, the first time to clarify various complicated debt relations, and in depth contact with creditors, to win the understanding, cooperation and support of creditors, to create a good environment for the successful resolution of the crisis.

Fourthly, it is the first time to introduce a reorganization plan which will benefit the development of Tang hawk in the future, and to find buyers through open tender.

These initiatives, recruiting the right medicine, the rebirth of Tang Ying's nirvana is also logical.

At present, the whole province is carrying out a large visiting activity focusing on "entering the villages, entering the enterprises, boosting development and strengthening services". Is Fenghua's dissolving of the Tang Eagle crisis reflected in a strong sense of development and a deep sense of service at the grass-roots level and in the deep line?